About us

Ant Marketing was founded by Anthony Hinchliffe back in 1989.


The company started life with Anthony manning one phone line from his kitchen table in Sheffield.

Over the years we have developed a reputation for delivering successful marketing, research, sales and customer service programmes for our clients. This has enabled us to become one of the UK’s top telemarketing companies.

As Chief Executive Officer, Anthony plays a dynamic, hands-on role in the business. Overseeing business development and expansion, he continues to work closely with our key clients.

Anthony Hinchliffe

Company ethos

Here at Ant Marketing we believe that if we look after our employees, they will look after our clients. Treating each and every employee with the same respect and appreciation enables us to maintain a rich workplace that is characterised by a culture of hospitality and hard work. We train our staff to an impeccable standard from the very start of their Ant career, ensuring they have all the key aspects that make a great advisor. We also identify the needs of each member of staff as we believe that paying attention to our employee's preferences helps to promote a sense of caring, that who you are as an individual matters. This approach ensures that Ant Marketing is an inclusive community with shared ambition; something which we believe contributes towards the wider success of the company.

As a result of the time and care that we invest in our employees, we generate highly trained and responsive advisors who deliver high quality work on our clients’ projects. With continuous guidance, regulation and feedback from our management teams we are able to consistently provide excellent results for clients throughout the broad range of sectors we represent.

Like our employees, we treat our clients with the same thought and consideration. We understand that the ‘one-size’ mantra really doesn’t fit all, with our accounts & management teams, most of whom have been with Ant for many years having started in telephone roles, able to skilfully tailor our projects to achieve the desired results.

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Our own charity

The Ant Kids charity was set up in 2009 to help and support disadvantaged, ill and socially deprived children in Sheffield. Since then, Ant Kids has continued to deliver support to those who require any extra help in order to maintain a good quality of life.

The charity receives constant support from Ant employees who host regular charity fundraising activities such as dress down Friday, fancy dress days, Christmas shoe box and toy appeal, department tuck shops and selling baked goods. One of our employees even participated in a 13,000ft skydive in order to raise money for Ant Kids! The money raised goes to help children in Sheffield with educational and sports equipment, financial support, free gifts and fun activities such as arranging a trip to the pantomime at Sheffield City Hall at Christmas time.

Our five core principals of client service

  1. We act as custodians for our clients' brand - we must enhance your brand image and build your customers' loyalty.
  2. We actively listen to our clients, and understand your business so that we can deliver exactly what is best for you with bespoke solutions.
  3. We keep quality at the core of everything we do.
  1. We focus on operational efficiency and continuous improvement so that we will continue to provide real value and market-leading service.
  2. We are a proactive partner, and use our expertise and experience to add value to any relationship.

Our five core principals of staff management

  1. Each and every employee is entitled to the same respect and appreciation.
  2. We have a responsibility to train, grow and develop our employees for a successful and rewarding career.
  3. Our employees must all be rewarded for our collective success and their individual achievements.
  1. We maintain a rich workplace that is characterised by a culture of hospitality and hard work.
  2. Ant is more than just a job - it's a major part of everyone's life and we must make it enjoyable.

Reputation and success


Gender pay gap summary

Under new regulations, UK employers with more than 250 employees must publish their gender pay gap. Here at Ant Marketing Ltd we are committed to developing a culture that is inclusive, transparent and accountable.

Read our Gender Pay Gap summary here.


Modern slavery and human trafficking

This statement is made pursuant to section 54(1) of the Modern Slavery Act 2015 and sets out the steps we have taken to minimise the risk of modern slavery in our business and supply chains.

Please find our 2022 statement here.

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